Sunday, April 8, 2007

The Bra Shop was established in 1975

The Bra Shop was established in 1975

Over the past 31 years The Bra Shop has built an enviable reputation as Australia's leading mail order business retailing ladies underwear, lingerie and swimwear.

The Bra Shop launched its web site in 1999 and introduced an on-line shopping service for our valued customers early 2002


The Bra Shop is a division of The Bra Shop Marketing & Fundraising Group of Melbourne.

The Bra Shop retail stores were established in 1975. The business became a household name through the 80's with stores in most major shopping centres. In 1991 most of the retail stores were sold to Bra's and Things.

During the past 15 years the founders of the original business developed new exciting concepts.

  1. The formation of a wonderful online shopping store www.thebrashop.com.au

  2. Summer Fun Swimwear Fundraising Programme

  3. All Sports Fundraising Auctions

  4. The Bra Shop Loyalty Fundraising Programme

Like most things in life and business one venture led to other opportunities.



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